video|January 29, 2021
At the end of the day, user retention is a measure of how well brands are meeting customer needs. And in recent years, we’ve begun to see more and more companies focusing their efforts onto holding and building relationships with their existing customers. For a deep dive into all things retention marketing, check out our exclusive guide: https://info.braze.com/2020-Retention-Guide-For-Modern-Marketers.html
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
In this edition of our monthly "What's New" video series, we explore updates to the Braze Data Platform, including support for Microsoft Fabric, and they can support a better customer engagement program.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.