Reports and Guides

Your Canvas can now think for itself. With BrazeAI Agent Console™, you can automatically build and launch custom, autonomous agents right inside your campaigns, no engineering team required. These agents understand context, make real-time decisions, and take action toward whatever goal you set, whether that's answering a customer's question or deciding which message they see next. Inside the Braze Guide to building agents, you'll learn more about: How to personalize copy on the fly using agents that understand customer context, not just merge fields How to build feedback analysis agents that read customer sentiment autonomously, so you're not manually sorting through replies How to set up journey routing agents that surface the most relevant Canvas steps for each customer, saving your team hours of manual segmentation