video|January 29, 2021
As we evaluate additional ways AI can improve customer engagement, we’re zeroing in on key orchestration and optimization points within customer journeys where this technology can help move the needle for brands. In particular, we’re exploring ways that AI can aid human decision making by helping with key decision points.
Elevate your customer engagement with Braze and Shopify to create seamless, personalized shopping experiences.
Josh Jones, CRM Integration & Enablement Manager and Vanessa Briggs, Head of Customer Engagement at Sportsbet explain how Braze helps them send personalized messages to their large database.
Fergus, a product manager at Dabble, highlights the critical role of customer engagement in their business. Braze makes life easier for their CRM team, allowing them to build customer journeys and connect various tools seamlessly. The overall flexibility and support from Braze have significantly enhanced their operational efficiency.
