7 Easy Steps for Evaluating Braze With a Free Trial

Published on September 24, 2024/Last edited on September 24, 2024/5 min read

7 Easy Steps for Evaluating Braze With a Free Trial
AUTHOR
Haley Trost
Senior Product Marketing Manager, Braze

The year-in-review campaign you share with your friends. The recommended show you can’t stop binge-watching. The perfectly timed, can’t-miss offer that convinces you to hit “Buy Now.” What do all of these customer experiences have in common? They can all be powered by Braze

From two-person teams to large global enterprises, Braze customers like Burger King, Canva, and Max are delivering some of the most creative cross-channel campaigns we’ve ever seen, and driving significant impact for their businesses at the same time. Starting today, you can get an inside look at the platform they use to bring these customer experiences to life. Even better: You can try it out for yourself!

We’re introducing a new 14-day free trial of Braze, giving everyone the opportunity to experience just how easy it can be to power exceptional customer engagement with our platform. You’ll have 14 days to explore how Braze can help you:

  • Get a full picture of your customers’ changing behaviors and preferences
  • Design engaging, dynamic messages for email, SMS, and web and mobile app channels using templates and no-code editing tools
  • Orchestrate cohesive customer journeys across channels and touchpoints
  • Work smarter with BrazeAI™ to create, personalize, and optimize memorable experience

Plus, you’ll get hands-on access to guided product tours, pre-built campaign and journey templates, and on-demand learning resources during your trial period.

Once you sign up, follow these steps to make the most of your two-week free trial and see why innovative teams like Equinox, Rappi, and Simplii Financial choose Braze:

  1. Take a product tour. There’s a lot to explore during your free trial: Get up to speed quickly by taking a tour of the platform before you dive in and start using it. Choose a relevant use case for your business, like an abandoned cart campaign or onboarding journey, and follow along with our guided product tours to see how that use case can be brought to life in Braze.
  2. Bring your team on board. Customer engagement is a team sport, and everyone on the team should feel confident with the platform they’re using. With our free trial, you can invite up to nine of your coworkers to really get a feel for what your day-to-day could look like as a team that’s leveraging Braze. We recommend inviting at least one person from your CRM/Lifecycle Marketing, Performance Marketing, and Product teams, plus anyone else who regularly engages with customers on email, mobile, web, and other digital channels.
  3. See customer data come to life. Building stronger customer relationships starts with getting to know your customers through first-party data. To give you a taste of how customer data comes to life across channels and campaigns, the free trial is loaded with demo data that you can use as you explore different features. Want to go a level deeper? You can upload up to 250 customer profiles to Braze during your trial period.
  4. Build an audience segment. Once your customer data is in Braze, put it to work by slicing and dicing your audience into relevant segments. Watch segment membership change in real time as you fine-tune your segmentation with drop-down filters.
  5. Create and send dynamic emails. Quickly compose on-brand emails in minutes with an intuitive drag-and-drop editor and customizable email templates. As part of your free trial, you can send up to 1,000 test emails to your company domain to see what the experience looks like across different browsers and devices. Our Email Inspiration Guide is full of creative and road-tested email ideas; try recreating a campaign yourself in Braze!
  6. Orchestrate a cross-channel customer journey. Braze Canvas, our no-code customer journey orchestration tool, is where brands create the cohesive, responsive, and personalized experiences their customers crave. Take a tour of a pre-built Canvas to get familiar with the different building blocks that can make up a customer journey, and then try building a demo journey from scratch! We recommend adding a variety of channels, like in-app messages and SMS, to your demo journey. Try adding an Action Path to see how different customer behaviors trigger different journey paths, or use an Experiment Path to set up an A/B test at any point in the journey. You’ll also be able to use AI-powered marketing tools for more personalized messaging.
  7. Deepen your customer engagement knowledge with a Braze Learning course. Take advantage of all-inclusive access to Braze Learning resources, including product documentation, on-demand courses, and comprehensive learning paths during your free trial. Get up to speed on the basics with the Customer Engagement Learning Path, and then dive deep into specific Braze channels and features as you become more familiar with the platform.

Get started today

With Braze, it’s easy to design dynamic campaigns, orchestrate customer journeys, and build deeper connections with your customers. Find out why the world’s most innovative brands choose Braze by trying Braze free for 14 days.

Start your free trial to transform your customer engagement strategy today.

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