Announcing the First Wave of Forge 2024 Speakers

As we gear up for Forge 2024, the excitement is building. Forge is a center for innovation, where industry leaders and experts come together to share their best strategies, collect new tips and tricks, make connections, and help shape the future of customer engagement. This year's event is set to be the best yet, with the brightest minds in marketing and technology descending on Las Vegas from September 23 through September 25 for an unforgettable experience.

We can’t wait to share everything we have in store, starting with the first wave of speakers who will be joining us on stage at Forge 2024.

Forge 2024: What to Expect

Forge 2024 is more than just a conference; it's an experience. This year, Braze is stepping it up with a refreshed brand and a new, dazzling location—The Virgin Hotels in Las Vegas. Centered around the theme of "There’s never been a better time to be a better marketer," Forge 2024 will feature multiple sessions on the topics you’re most interested in, such as:

• Brands on a roll: Learn how top companies get and stay ahead of the curve when it comes to customer engagement.
• Industries take center stage: Explore innovative ways to cut through the noise and stand out in your industry.
• Up your marketing game: Gain essential insights into how to best leverage technology and teamwork to strengthen your marketing efforts.
• Very important product sessions: Take a look at how Braze customers are using our solution (including BrazeAIᵀᴹ) to achieve their creative visions and drive stronger marketing results.

Attendees will have the opportunity to dive deep into the latest trends and technologies shaping the future of marketing and customer engagement. You’ll hear success stories from leading brands, learn the tricks of the trade from industry experts, and network with new partners. The event will also offer opportunities to get Braze-certified and take lessons directly from our Braze Learning team.

Get Ready to Be Inspired by These Speakers

Diana Gilbert, Personalization & Ecosystem Marketing Activation Lead at Nestle Purina US

Diana Gilbert supports personalization and ecosystem marketing activation at Nestle Purina US. Her role focuses on integrating personalization into broader marketing strategies, ensuring cohesive and impactful customer experiences. Diana’s experience in ecosystem marketing and her ability to align personalization with overall brand goals will provide invaluable insights at Forge 2024. In “Don’t Set It and Forget It: Use Braze to Power an Iterative Lifecycle Program,” Diana will be discussing how embracing cross-team collaboration and modern messaging technology makes it possible to move from one-and-done campaigns to a more impactful, always-on approach.

Joseph Orsini, Director, Personalization and Digital Sales at Simplii Financial/CIBC Bank

Joseph brings his 10 years of industry experience to lead as Director of Digital Expansion, Personalization, and Optimization at Simplii Financial. There, he oversees owned channel communications and manages Simplii Financial's MarTech ecosystem, providing strategic leadership on data-driven optimizations for enhanced owned channel performance and experiences. With a deep understanding of customer engagement and innovative personalization strategies, Joseph has set new benchmarks in the financial services industry. Joseph will join us for “Missed Messages: Why Brands Need to Embrace In-Product Channels,” where he will discuss how to pair AI-driven personalization and dynamic content with channels like in-app messages and Content Cards to drive stronger outcomes.

Juliana Lam, Senior Manager, Data Product at Equinox

Juliana is the Senior Manager of Data Product at Equinox where she owns data and processes that drive marketing tools and shape business strategy and innovation. She specializes in translating complex data into actionable insights and dynamic campaigns. Juliana is dedicated to democratizing data through enhancing data literacy and accessibility, delivering data-driven solutions, and evaluating success through intuitive dashboards. Juliana joins us for “Powering End-to-End Optimization with Braze'' to provide guidance on how to design, implement, and analyze tests to help you fine-tune your marketing campaigns and embrace a culture of experimentation.

Paolo Sabatinelli, Chief Product Officer at Immobiliare.it

Paolo Sabatinelli is the CPO at Immobiliare.it, Italy's top online real estate marketplace, and LuxuryEstate.com, the leading global luxury property portal. Over the last 15 years, he has specialized in developing and scaling multi-sided platforms across various industries. Paolo focuses on transforming operative models to build products that generate value for both users and the organization. As one of the experts for “Stay Ahead of the Game as AI Evolves,” Paolo will discuss how his team is leveraging AI right now and what they’re doing to set themselves up for future success.

Sarah Lands Ramrup, Senior Personalization Lead at Nestle Purina US

Sarah oversees the activation of personalized consumer journeys for millions of pet owners across Purina’s digital ecosystem. With a background in analytics, consumer data, marketing technology, and product development, Sarah serves as a personalization pioneer for the organization ensuring that Purina meets consumer needs and delivers business value throughout the pet ownership experience. Along with Diana, Sarah will lead “Don’t Set It and Forget It: Use Braze to Power an Iterative Lifecycle Program.”

Secure Your Spot at the Can't-Miss Event of the Year

Forge 2024 is shaping up to be an unmissable event, thanks in no small part to this stellar lineup of speakers. Stay tuned for more updates and make sure to secure your spot at Forge 2024. This is an opportunity to learn from the best, network with peers, and stay ahead of the curve in the ever-evolving world of marketing and technology.