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WhatsApp embedded signup

This reference article provides a step-by-step walkthrough for the WhatsApp embedded signup workflow in Braze.

The WhatsApp embedded signup workflow is accessed when you first integrate WhatsApp into your Braze workspace, and when you add a WhatsApp Business account to an existing WhatsApp integration.

Accessing the workflow

Go to Partner Integrations > Technology Partners, then search for and select WhatsApp. Your next selection depends on your use case:

  • If you’re integrating WhatsApp into your workspace, select Begin Integration.



  • If you’re adding a WhatsApp Business account to an existing WhatsApp integration, select Add WhatsApp Business Account.

The workflow from here is the same for both use cases.

WhatsApp embedded signup workflow

  1. On the Meta (Facebook) login window, select Login as or Continue.

    Meta login window.

  2. Read the permissions that you’ll share with Braze, then select Get Started.

    List of permissions that you'll share with Braze for the integration.

  3. In the Business portfolio dropdown, select your business portfolio and then select Next. This connects to your WhatsApp Business account, so if you don’t see your expected business portfolio, check your permissions.

    A window with fields to enter your business information, including your business portfolio name.

  4. Select the following for the dropdown fields, then select Next.
    • Choose a WhatsApp Business account: Create a WhatsApp business account
    • Create or select a WhatsApp Business profile: Create a new WhatsApp business profile

      Fields to specify if you're choosing or creating a WhatsApp Business account and profile.

  5. Provide the following, then select Next.
    • WhatsApp business account name
    • WhatsApp business display name
    • Category

      Fields to provide details for the new WhatsApp Business account.

  6. Enter your phone number and choose either Text message or Phone call. This number must follow all the requirements of any WhatsApp phone number, including not being registered to any other WhatsApp accounts.

    Fields to add a phone number.

  7. Enter your two-factor authentication code, then select Next.

    An input field for a two-factor authentication code.

  8. Review the permissions that your WhatsApp Business account will receive, then select Continue.

    List of permissions requested by the WhatsApp Business account.

  9. You’re done!

    Window saying you're ready to start messaging people.
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