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February 4, 2025 release

Braze Docs improvements

Contributing Guide

Our recent updates to the Contributing Guide makes it easier for non-technical users to contribute to Braze Docs.

Data and Analytics revamp

To make it easier for you to find what you’re looking for, we separated the articles formerly nested under “Data & Analytics” into Data and Analytics.

Developer Guide

We’ve done a huge cleanup of all docs across the Braze Developer Guide, which included merging “how-to’s” split across multiple pages into a single page.

There’s also a new SDK reference page that lists all of the reference documentation and repositories for each Braze SDK.

Unreal Engine Braze SDK

We migrated and rewrote all content from the Unreal Engine Braze SDK GitHub repository README into its dedicated section on Braze Docs.

Data flexibility

API usage dashboard

General availability

The API usage dashboard lets you monitor your incoming REST API traffic into Braze to understand your trends within your usage of our REST APIs and to troubleshoot any potential issues.

Adding tags to custom attributes

General availability

You can add tags to a custom attribute after it’s created if you have the “Manage Events, Attributes, Purchases” permission. The tags can then be used to filter the list of attributes.

Catalog selections and async catalog fields endpoints

General availability

The following endpoints are now generally available:

Using an email address to trigger campaigns or Canvases

General availability

You can now specify a recipient by email address to trigger your campaigns and Canvases.

Using a phone number to identify a user via the API

General availability

You can now use a phone number, in addition to an alias and email address, to identify a user through the /users/identify API endpoint

Getting a SAML trace

We added steps on how to obtain a SAML trace, which helps you resolve issues about SAML SSO with Support more efficiently.

Region-specific data centers

As Braze is growing to serve new areas, we’ve added an article about Braze data centers to clarify our operational approach.

Unlocking creativity

Price drop notifications and back-in-stock notifications

General availability

You can now notify customers when an item is back-in-stock by setting up back-in-stock notifications through a Canvas and catalog.

You can also create price drop notifications to notify customers when an item’s price has decreased by setting up price drop notifications in a catalog and Canvas.

Preview for selection

General availability

After creating a selection, you can view what a selection would return for either a random user or a specific user.

Templating catalog items including Liquid

General availability

You can template catalog items that include Liquid.

Canvas templates

We added new Canvas templates for onboarding users with a preferences survey and creating an email sign-up with double opt-in.

Managing leads with Salesforce Sales Cloud for B2B

One way B2B marketers can use Braze is through an integration with the Salesforce Sales Cloud. Read more about how to implement this use case.

Robust channels

Suppression lists

Beta

Suppression lists specify groups of users who will never receive messages. Admins can create suppression lists with segment filters to narrow down a user group the same way you would for segmentation.

New Braze partnerships

Constructor - Dynamic content

Constructor is a search and product discovery platform that uses AI and machine learning to deliver personalized search, recommendations, and browsing experiences for ecommerce and retail websites.

Trustpilot - Dynamic content

Trustpilot is an online review platform that enables your customers to share feedback and allows you to manage and respond to reviews.

SDK updates

The following SDK updates have been released. Breaking updates are listed below; all other updates can be found by checking the corresponding SDK changelogs.

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