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Entity relationships for Snowflake and Braze

These are the list of entity relationships between Snowflake and Braze for each messaging channel.

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_CONTENTCARD_ABORT_SHARED
// An originally scheduled contentcard message was aborted for some reason.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

CLICK_SHARED

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// USERS_MESSAGES_CONTENTCARD_CLICK_SHARED
// When a user clicks a content card.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "CONTENT_CARD_ID": "ID of the card that generated this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

DISMISS_SHARED

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// USERS_MESSAGES_CONTENTCARD_DISMISS_SHARED
// When a user dismisses a content card.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "CONTENT_CARD_ID": "ID of the card that generated this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

IMPRESSION_SHARED

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// USERS_MESSAGES_CONTENTCARD_IMPRESSION_SHARED
// When a user views a content card.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "CONTENT_CARD_ID": "ID of the card that generated this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

SEND_SHARED

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// USERS_MESSAGES_CONTENTCARD_SEND_SHARED
// When we send a content card to a user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "CONTENT_CARD_ID": "ID of the card that generated this event"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "MESSAGE_EXTRAS": "[PII] A JSON string of the tagged key-value pairs during liquid rendering",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

Relationship tables

IMPRESSION_SHARED

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// USERS_MESSAGES_FEATUREFLAG_IMPRESSION_SHARED
// When a user views an feature flag.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "APP_API_ID": "API ID of the app on which this event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "USER_ID": "Braze user ID of the user who performed this event"
    },
    "native_keys": {
        "FEATURE_FLAG_ID_NAME": "The Feature Flag Rollout identifier",
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "CARRIER": "Carrier of the device",
        "COUNTRY": "[PII] Country of the user",
        "DEVICE_MODEL": "Model of the device",
        "LANGUAGE": "[PII] Language of the user",
        "OS_VERSION": "Version of the operating system of the device",
        "PLATFORM": "Platform of the device",
        "RESOLUTION": "Resolution of the device",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "TIMEZONE": "Time zone of the user",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_INAPPMESSAGE_ABORT_SHARED
// An originally scheduled inappmessage message was aborted for some reason.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "CARD_API_ID": "API ID of the card",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "VERSION": "Which version of in-app message, legacy or triggered",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

CLICK_SHARED

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// USERS_MESSAGES_INAPPMESSAGE_CLICK_SHARED
// When a user clicks an in app message.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "CARD_API_ID": "API ID of the card",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "VERSION": "Which version of in-app message, legacy or triggered",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to",
        "BUTTON_ID": "ID of the button clicked, if this click represents a click on a button"
    }
}

IMPRESSION_SHARED

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// USERS_MESSAGES_INAPPMESSAGE_IMPRESSION_SHARED
// When a user views an in app message.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "CARD_API_ID": "API ID of the card",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "VERSION": "Which version of in-app message, legacy or triggered",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "MESSAGE_EXTRAS": "[PII] A JSON string of the tagged key-value pairs during liquid rendering",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_NEWSFEEDCARD_ABORT_SHARED
// An originally scheduled newsfeedcard message was aborted for some reason.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "CARD_API_ID": "API ID of the card",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

CLICK_SHARED

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// USERS_MESSAGES_NEWSFEEDCARD_CLICK_SHARED
// When a user clicks a news feed card.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "CARD_API_ID": "API ID of the card",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

IMPRESSION_SHARED

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// USERS_MESSAGES_NEWSFEEDCARD_IMPRESSION_SHARED
// When a user views a news feed card.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "CARD_API_ID": "API ID of the card",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_PUSHNOTIFICATION_ABORT_SHARED
// An originally scheduled pushnotification message was aborted for some reason.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "PLATFORM": "Platform of the device",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

BOUNCE_SHARED

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// USERS_MESSAGES_PUSHNOTIFICATION_BOUNCE_SHARED
// When a push notification bounces.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "PUSH_TOKEN": "Push token that we made a delivery attempt to",
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "PLATFORM": "Platform of the device",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

INFLUENCEDOPEN_SHARED

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// USERS_MESSAGES_PUSHNOTIFICATION_INFLUENCEDOPEN_SHARED
// When a user opens the app after receiving a notification without clicking on the notification.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

IOSFOREGROUND_SHARED

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// USERS_MESSAGES_PUSHNOTIFICATION_IOSFOREGROUND_SHARED
// When a user receives a push notification while the app is open.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "SEND_ID": "Message send ID this message belongs to",
        "AD_ID": "[PII] Advertising identifier"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "SDK_VERSION": "Version of the Braze SDK in use during the event",
        "PLATFORM": "Platform of the device",
        "OS_VERSION": "Version of the operating system of the device",
        "DEVICE_MODEL": "Model of the device",
        "RESOLUTION": "Resolution of the device",
        "CARRIER": "Carrier of the device",
        "BROWSER": "Device browser - extracted from user_agent - on which the open occurred",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "USERS_MESSAGES_PUSHNOTIFICATION_OPEN_SHARED: when a user opens a push notification or clicks a push notification button": "",
        "BUTTON_STRING": "Identifier (button_string) of the push notification button clicked. null if not from a button click",
        "BUTTON_ACTION_TYPE": "Action type of the push notification button, null if not from a button click. One of ['uri', 'deep_link', 'none', 'close']",
        "SLIDE_ACTION_TYPE": "Action type of the push carousel slide",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to",
        "SLIDE_ID": "Slide identifier of the push carousel slide user clicks on"
    }
}

SEND_SHARED

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// USERS_MESSAGES_PUSHNOTIFICATION_SEND_SHARED
// When we send a push notification to a user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "APP_API_ID": "API ID of the app on which this event occurred",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "PUSH_TOKEN": "Push token that we made a delivery attempt to",
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "PLATFORM": "Platform of the device",
        "AD_ID_TYPE": "One of ['ios_idfa', 'google_ad_id', 'windows_ad_id', 'roku_ad_id']",
        "AD_TRACKING_ENABLED": "Whether advertising tracking is enabled for the device",
        "MESSAGE_EXTRAS": "[PII] A JSON string of the tagged key-value pairs during liquid rendering",
        "IS_SAMPLED": "Indicates whether the push send was sampled and expected a delivery event",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "AD_ID": "[PII] Advertising identifier",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_SMS_ABORT_SHARED
// An originally scheduled sms message was aborted for some reason.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

SEND_SHARED

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// USERS_MESSAGES_SMS_SEND_SHARED
// When a SMS message is sent.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "CATEGORY": "Keyword category name, only populated for auto-reply messages: 'opt-in', 'opt-out', 'help', or custom value",
        "MESSAGE_EXTRAS": "[PII] A JSON string of the tagged key-value pairs during liquid rendering",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

CARRIERSEND_SHARED

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// USERS_MESSAGES_SMS_CARRIERSEND_SHARED
// When a SMS message is sent to carrier.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

DELIVERY_SHARED

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// USERS_MESSAGES_SMS_DELIVERY_SHARED
// When a SMS message is delivered.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

DELIVERYFAILURE_SHARED

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// USERS_MESSAGES_SMS_DELIVERYFAILURE_SHARED
// When Braze is unable to deliver the SMS message to the SMS service provider.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "ERROR": "Error name",
        "PROVIDER_ERROR_CODE": "Error code from the SMS provider",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

INBOUNDRECEIVE_SHARED

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// USERS_MESSAGES_SMS_INBOUNDRECEIVE_SHARED
// When a SMS message is received from a user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_ID": "BSON ID of subscription group",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "USER_PHONE_NUMBER": "[PII] The user's phone number from which the message was received",
        "INBOUND_PHONE_NUMBER": "The inbound number that the message was sent to",
        "ACTION": "Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
        "MESSAGE_BODY": "Typed response from the user",
        "MEDIA_URLS": "Media URLs from the user",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

REJECTION_SHARED

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// USERS_MESSAGES_SMS_REJECTION_SHARED
// When a SMS message is not delivered to a user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "ERROR": "Error name",
        "PROVIDER_ERROR_CODE": "Error code from the SMS provider",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

SHORTLINKCLICK_SHARED

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// USERS_MESSAGES_SMS_SHORTLINKCLICK_SHARED
// When a user clicks a Braze shortened URL included in an SMS message.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "TIMEZONE": "Time zone of the user",
        "URL": "URL that the user clicked on",
        "SHORT_URL": "Shortened url that was clicked",
        "USER_AGENT": "User agent on which the spam report occurred",
        "USER_PHONE_NUMBER": "[PII] The user's phone number from which the message was received",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_WEBHOOK_ABORT_SHARED
// An originally scheduled webhook message was aborted for some reason.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

SEND_SHARED

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// USERS_MESSAGES_WEBHOOK_SEND_SHARED
// When we send a webhook for a user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "DISPATCH_ID": "ID of the dispatch this message belongs to",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "GENDER": "[PII] Gender of the user",
        "COUNTRY": "[PII] Country of the user",
        "TIMEZONE": "Time zone of the user",
        "LANGUAGE": "[PII] Language of the user",
        "MESSAGE_EXTRAS": "[PII] A JSON string of the tagged key-value pairs during liquid rendering",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe",
        "SEND_ID": "Message send ID this message belongs to"
    }
}

Relationship tables

ABORT_SHARED

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// USERS_MESSAGES_WHATSAPP_ABORT_SHARED
// When a scheduled WhatsApp message cannot be delivered, before sending to Meta.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DISPATCH_ID": "ID of the dispatch this message belongs to"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "TIMEZONE": "Time zone of the user",
        "ABORT_TYPE": "Type of abort, one of ['liquid_abort_message', 'quiet_hours', 'rate_limit']",
        "ABORT_LOG": "[PII] Log message describing abort details (up to 128 chars)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

DELIVERY_SHARED

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// USERS_MESSAGES_WHATSAPP_DELIVERY_SHARED
// When a WhatsApp message is delivered to the end user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DISPATCH_ID": "ID of the dispatch this message belongs to"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "TIMEZONE": "Time zone of the user",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

FAILURE_SHARED

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// USERS_MESSAGES_WHATSAPP_FAILURE_SHARED
// When a WhatsApp message cannot be delivered, after sending to Meta.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DISPATCH_ID": "ID of the dispatch this message belongs to"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "TIMEZONE": "Time zone of the user",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "PROVIDER_ERROR_CODE": "Error code from WhatsApp",
        "PROVIDER_ERROR_TITLE": "Description of error from WhatsApp",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

INBOUNDRECEIVE_SHARED

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// USERS_MESSAGES_WHATSAPP_INBOUNDRECEIVE_SHARED
// When a WhatsApp message is received from a user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "USER_PHONE_NUMBER": "[PII] The user's phone number from which the message was received",
        "INBOUND_PHONE_NUMBER": "The inbound number that the message was sent to",
        "TIMEZONE": "Time zone of the user",
        "MESSAGE_BODY": "Typed response from the user",
        "QUICK_REPLY_TEXT": "Text of button pressed by the user",
        "MEDIA_URLS": "Media URLs from the user",
        "ACTION": "Action taken in response to this message. (for example Subscribed, Unsubscribed or None).",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

READ_SHARED

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// USERS_MESSAGES_WHATSAPP_READ_SHARED
// When a WhatsApp message is read by the user.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DISPATCH_ID": "ID of the dispatch this message belongs to"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "TIMEZONE": "Time zone of the user",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}

SEND_SHARED

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// USERS_MESSAGES_WHATSAPP_SEND_SHARED
// When a WhatsApp message is sent to Meta.

{
    "primary_key": {
        "ID": "Globally unique ID for this event"
    },
    "foreign_keys": {
        "USER_ID": "Braze user ID of the user who performed this event",
        "EXTERNAL_USER_ID": "[PII] External ID of the user",
        "DEVICE_ID": "ID of the device on which the event occurred",
        "APP_GROUP_ID": "BSON ID of the app group this user belongs to",
        "APP_GROUP_API_ID": "API ID of the app group this user belongs to",
        "SUBSCRIPTION_GROUP_API_ID": "Subscription group API ID",
        "CAMPAIGN_ID": "BSON ID of the campaign this event belongs to",
        "CAMPAIGN_API_ID": "API ID of the campaign this event belongs to",
        "MESSAGE_VARIATION_API_ID": "API ID of the message variation this user received",
        "CANVAS_ID": "BSON ID of the Canvas this event belongs to",
        "CANVAS_API_ID": "API ID of the Canvas this event belongs to",
        "CANVAS_VARIATION_API_ID": "API ID of the Canvas variation this event belongs to",
        "CANVAS_STEP_API_ID": "API ID of the Canvas step this event belongs to",
        "CANVAS_STEP_MESSAGE_VARIATION_API_ID": "API ID of the Canvas step message variation this user received",
        "DISPATCH_ID": "ID of the dispatch this message belongs to"
    },
    "native_keys": {
        "TIME": "UNIX timestamp at which the event happened",
        "TO_PHONE_NUMBER": "[PII] Phone number of the user receiving the message in e.164 format (for example +14155552671)",
        "TIMEZONE": "Time zone of the user",
        "FROM_PHONE_NUMBER": "Phone number used to send in e.164 format (for example +14155552671)",
        "MESSAGE_EXTRAS": "[PII] A JSON string of the tagged key-value pairs during liquid rendering",
        "SF_CREATED_AT": "when this event was picked up by the Snowpipe"
    }
}
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